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Special Feature: Sports and Politics

The Economics of Sport in China: A Maturing Sector

Séverine Bardon
p. 40-46

Abstract

For a long time, sports in China were mainly organized in a way that maximized their contribution to national prestige. The emergence of a true sports market is a very recent phenomenon. Tracking the development of China's sports market, this article argues that the industry has not yet reached its maturity and remains highly risky for investors.

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References

Electronic reference

Séverine Bardon, « The Economics of Sport in China: A Maturing Sector », China Perspectives [Online], 2008/1 | 2008, Online since 01 January 2011, connection on 24 March 2017. URL : http://chinaperspectives.revues.org/3293

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About the author

Séverine Bardon

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Copyright

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